SOCIAL MEDIA MANAGER

Location: Remote

About In The Lab

In The Lab is a premier basketball lifestyle brand media organization based in Los Angeles. In The Lab was founded by Devin Williams, who became a YouTube sensation after his ‘TEN000HOURS’ Series went viral domestically and overseas. In The Lab is best known today for its high quality apparel, even coming out with not one but TWO signature shoes. Most of In The Lab’s apparel sells out within just days of release, and the fanbase continues to grow at a rapid pace each month. In The Lab’s content machine is world-class - creating some of the best basketball content in the world, managing a gaming team, producing podcasts, and more. Most recently, the brand brought on Marcelas Howard and Ryan Razooky as part of its Creator Core - adding even more firepower to the already star-studded brand. 

About the Role

We are looking for a Social Media Manager who can enhance our brand and build strong online communities through our various social media platforms. The Social Media Manager will be responsible for developing and administering social media content that is designed to engage users and create an interactive relationship between consumers and the brand. The successful candidate will also be required to collect and review social media data to develop more effective campaigns.

Requirements

  • 2 years of experience as a Social Media Manager or similar role
  • Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, TikTok, YouTube, Snapchat and other social media best practices
  • Understanding of SEO and web traffic metrics
  • Experience with doing audience and buyer persona research
  • Good understanding of social media KPIs
  • Familiarity with web design and publishing
  • Excellent multitasking skills
  • Great leadership skills
  • Critical thinker and problem-solving skills
  • Team player
  • Good time-management skills
  • Great interpersonal, presentation and communication skills

Responsibilities

  • Develop, implement and manage our social media strategy
  • Define most important social media KPIs
  • Manage and oversee social media content on all platforms
  • Measure the success of every social media campaign
  • Stay up to date with latest social media best practices and technologies
  • Use social media marketing tools such as Sprout Social
  • Ability to use project management tools such as trello and notion 
  • Attend educational conferences, always be learning
  • Work with copywriters and designers to ensure content is informative and appealing
  • Collaborate with Marketing, Sales and Product Development teams
  • Monitor SEO and user engagement and suggest content optimization
  • Communicate with industry professionals and influencers via social media to create a strong network
  • Provide constructive feedback

Why You’ll Love In The Lab

  • You will have opportunities to grow in your career
  • You will be relied upon and empowered by internal stakeholders
  • You will have an opportunity to work every day with a team of smart, hungry, and humble people

To Apply

Email us at info@inthelab.tv with the subject: “[Social Media Manager] Your Full Name” and include your resume and any past/creative work relevant to the job.

In The Lab is proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to an inclusive environment.

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